Brand Hollywood : selling entertainment in a global media age / Paul Grainge.

Material type: Text

TextPublisher: New York : Routledge, 2008Description: xii,212p.ISBN: 9780415354059 (pbk. : alk. paper).Subject(s): Motion pictures-Marketing.--United States----DDC classification: 384.830973

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Dr. B. R. Ambedkar Central Library Social Science	384.830973G7613Br (Browse shelf(Opens below))	Available		219803

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