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Marketing channels; structure and strategy Edwin H. Lewis.

by Lewis, Edwin Henderson.

Material type: TextBook Publisher: New York: McGraw-Hill, 1968Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.84 L5859 Ma.

Management science in marketing. / David B. Montgomery and Glen L. Urban.

by Montgomery, David Bruce.

Material type: TextBook Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1969Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8 M7665 Ma.

International marketing strategy; selected readings, edited by H. B. Thorelli.

Material type: TextBook Publisher: Harmondsworth : Penguin Books, 1973Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (2). Location(s): Social Science/Management 658.8008 T391 In.

New perspectives in marketing.

Material type: TextBook Publisher: New Delhi : National Council of Applied Economic Research, 1972Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.83 N21338 Ne.

The marketing economy: an analytical approach / John C. Narver, Ronald Savitt.

by Narver, John C.

Material type: TextBook Publisher: New York : Holt, Rinehart and Winston, 1971Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8 N169 Ma.

International marketing management : an Indian perspective / R.L. Varshney & B. Bhattacharyya.

by Varshney, Roshan Lal.

Material type: TextBook Publisher: New Delhi : Sultan Chand & Sons, 1993Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8 V438 In.

Environmental requirements and market access : reflections from South Asia / editors, Nagesh Kumar, Sachin Chaturvedi.

Material type: TextBook Publisher: New Delhi : Academic Foundation, 2007Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science 382.60954 K9604 En.

The export performance of six manufacturing industries : a comparative study of Denmark, Holland, and Israel / Seev Hirsch.

by Hirsch, Seev.

Material type: TextBook Publisher: New York : Praeger Publishers, 1971Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science 382.6 H6158 Ex.

Marketing research in the developing countries : a handbook / John Z. Kracmar ; foreword by Jan Tinbergen.

by Kracmar, John Z.

Material type: TextBook Publisher: New York : Praeger Publishers, 1971Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.83091724 K8551 Ma.

Analytical marketing management / by P. Doyle ... [et al.].

Material type: TextBook Publisher: London ; Harper & Row, 1974Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8008 D776 An.

The Amul India story / Ruth Heredia.

by Heredia, Ruth.

Material type: TextBook Publisher: New Delhi ; Tata McGraw-Hill Pub. Co., 197Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science 334.68371095475 H42 Am.

Marketing management : analysis, planning and control / Philip Kotler.

by Kotler, Philip.

Material type: TextBook Publisher: New Delhi : Prentice Hall of India, ; 1972Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8 K8487 Ma,2.

Analytical marketing / Leonard S. Simon, Marshall Freimer.

by Simon, Leonard S.

Material type: TextBook Publisher: New York ; Harcourt, Brace & World, 1970Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8005118 Si544 An.

International marketing / Michael R. Czinkota, Ilkka A. Ronkainen.

by Czinkota, Michael R.

Material type: TextBook Publisher: Mason, Ohio : Thomson/South-Western, 2004Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.84 C998 In,7.

Fundamentals of marketing : additional dimensions, selections from the literature / Edited by Jack L. Taylor, Jr., and James F. Robb.

by Taylor, Jack L.

Material type: TextBook Publisher: New York, McGraw-Hill 1971Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8008 T2151 Fu.

Gratenau & Hesselbacher : 1874 to 1999 ; the first hundred and twenty five years / Documentation by Linde Rohardt; Klaus Goppert.

by Klaus Goppert. ed.

Material type: TextBook; Language:English Publisher: Hamburg : Die Hanse, 1999Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science 338.8043 R6361 Gr.

Marketing in the 21st century / Bruce D. Keillor, general editor.

Material type: TextBook Publisher: Westport, Conn. : Praeger, 2007Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (4). Location(s): Social Science/Management 658.8 K265 Ma.

Marketing and consumption in modern Japan / Kazuo Usui.

by Usui, Kazuo.

Material type: TextBook Publisher: New York : Routledge, 2014Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science 339.470952 Us8 Ma.

Industrial organization : markets and strategies / Paul Belleflamme, Martin Peitz.

by Belleflamme, Paul.

Material type: TextBook Publisher: Cambridge, UK ; Cambridge University Press, 2010Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.4012 B415 In.

Market entry strategies for emerging economies / Alena Kretzberg.

by Kretzberg, Alena.

Material type: TextBook Publisher: Frankfurt am Main ; Peter Lang, 2008Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science 338.8881724 K886 Ma.

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