New perspectives in marketing.
Material type: TextPublisher: New Delhi : National Council of Applied Economic Research, 1972Description: xii, 204 p.ISBN: EXBLIB2134.Subject(s): Marketing researchDDC classification: 658.83Item type | Current library | Call number | Status | Date due | Barcode |
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Book | Exim Bank Library | 658.83 N21338 Ne (Browse shelf(Opens below)) | Available | 32466 |
Lectures and papers presented by Indian and foreign marketing experts in the course of a marketing training programme organized at the National Council of Applied Economic Research during July 1971 to Feb. 1972.
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