Marketing : a relationship perspective / Svend Hollensen, Marc Oliver Opresnik.
By: Hollensen, Svend [author.].
Contributor(s): Opresnik, Marc O. (Marc Oliver) [author.].
Material type: Text Language of document:EnglishPublisher: 2019Edition: Second edition.Description: xviii, 502 p. : ill. ; 25 cm.ISBN: 9781944659622 (hardcover).Subject(s): Relationship marketing | Marketing -- ManagementDDC classification: 658.8 H722 Ma,2Item type | Current library | Call number | Status | Date due | Barcode |
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Book | Dr. B. R. Ambedkar Central Library Social Science/Management | 658.8 H722 Ma,2 (Browse shelf(Opens below)) | Available | 271438 |
Includes bibliographical references and index.
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