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		International Marketing Strategy : the Country of Origin Effect on Decision-Making in Practice / Giovanna Pegan,Donata Vianelli and Patrizia de Luca. by Pegan, Giovanna \| Vianelli, Donata \| de Luca, Patrizia. Material type: Article; Language:English; Literary form: Not fiction ; Audience: Specialized; Publisher: 2020Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.049 P348 In. Place hold Log in to add tags Add to cart (remove)
		Analytical Techniques in the Assessment of Credit Risk : An Overview of Methodologies and Applications / by Michalis Doumpos...[et.al]. by Doumpos, Michalis \| Lemonakis, Christos \| Niklis, Dimitrios \| Zopounidis, Constantin. Material type: Article; Language:English; Literary form: Not fiction ; Audience: Specialized; Publisher: 2019Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.40301 D7479 An. Place hold Log in to add tags Add to cart (remove)
		Predictive intelligence for data-driven managers : process model, assessment-tool, IT-blueprint, competence model and case studies / Uwe G. Seebacher. by Seebacher,Uwe G. Material type: Article; Language:English; Literary form: Not fiction ; Audience: Specialized; Publisher: 2021Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.05 Se31 Pr. Place hold Log in to add tags Add to cart (remove)
		Creating a custoer experience centric startup : a step-by-step framework / Thomas Suwelack, Manuel Stegemann and Feng Xia Ang. by Suwelack, Thomas \| Stegemann, Manuel \| Ang, Feng Xia. Material type: Article; Language:English; Literary form: Not fiction ; Audience: Specialized; Publisher: 2020Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.11 Su93 Cr. Place hold Log in to add tags Add to cart (remove)
		Neuromarketing in Business : identifying implicit purchase drivers and leveraging them for sales / Edied by Benny B. Briesemeister and Werner Klaus Selmer, by Briesemeister, Benny B [ed.] \| Selmer, Werner Klaus [ed.]. Material type: Article; Language:English; Literary form: Not fiction Publisher: 2022Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.80019 B766 Ne. Place hold Log in to add tags Add to cart (remove)
		Marketing management : Past, Present and future / Michael Czinkota...[et.al]. by Czinkota, Michael R \| Kotabe, Masaaki \| Vrontis, Demetris \| Shams, S.M. Riad. Edition: 4th ed.Material type: Book; Language:English; Literary form: Not fiction ; Audience: Specialized; Publisher: 2021Availability: No items available Place hold Log in to add tags Add to cart (remove)
		Women's Entrepreneurship in STEM Disciplines : issues and perspectives Edited by Mari Michela , Sara Poggesi and Lene Foss by Mari,Michela [Ed.] \| Poggesi,Sara [Ed.] \| Foss, Lene [Ed.]. Material type: Book; Language:English; Literary form: Not fiction ; Audience: Specialized; Publisher: 2021Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 650.1082 M3383 Wo. Place hold Log in to add tags Add to cart (remove)
		Social Commerce : Consumer Behaviour in Online Environments / edited by Rosy Boardman, Marta Blazquez, Claudia E. Henninger, Daniella Ryding. by Boardman, Rosy [editor.] \| Blazquez, Marta [editor.] \| Henninger, Claudia E [editor.] \| Ryding, Daniella [editor.]. Edition: 1st ed. 2019.Material type: Book; Language:English; Literary form: Not fiction Publisher: 2019Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.8342 B6304 So. Place hold Log in to add tags Add to cart (remove)
		B2B marketing : a guidebook for the classroom to the boardroom / Uwe G. Seebacher (Editor) by Seebacher, Uwe G. [Editor]. Material type: Book; Language:English; Format: print ; Literary form: Not fiction Publisher: 2021Availability: Items available for loan: Dr. B. R. Ambedkar Central Library (1). Location(s): Social Science/Management 658.804 Se31 Ma. Place hold Log in to add tags Add to cart (remove)

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