Evans, Liana. <br/><br/>
Social media marketing :  strategies for engaging in Facebook, Twitter & other social media / 
Liana "Li" Evans. 
 -  2011.. 
 - viii, 342 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/>The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture. 
<br/><br/><label>ISBN: </label>9788131758090 (pbk.) : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social media.<br/>Online social networks.
<br/><br/><label>Dewey Class. No.: </label>658.872  / Ev159 So