TY  - BOOK
AU  - Hollensen,Svend
AU  - Opresnik,Marc O.
TI  - Marketing: a relationship perspective 
SN  - 9781944659622 (hardcover)
U1  - 658.8 H722 Ma,2 
PY  - 2019///
KW  - Relationship marketing
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -