Grainge, Paul, <br/><br/>
Brand Hollywood :  selling entertainment in a global media age / 
Paul Grainge. 
 - New York :  Routledge,  2008. 
 - xii,212p.: 
<br/><br/> 0 
<br/><br/><label>ISBN: </label>9780415354059 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Motion pictures-Marketing.--United States----
<br/><br/><label>Dewey Class. No.: </label>384.830973  / Br