TY  - BOOK
AU  - Mayer, Martin,
TI  - Madison Avenue U.S.A.
SN  - 0844232475 :
U1  - 659.11250973 
PY  - 1992///
CY  - London
PB  - The Bodley Head
KW  - Advertising-History--United States
N1  - "With a new introduction by the author"--Cover.Originally published: New York : Harper, 1958
ER  -