Wood, Marian Burk. <br/><br/>
Essential guide to marketing planning / 
Marian Burk Wood. 
 - Uttar Pradesh, India :  Pearson,  2014. 
 - xxiii, 299 p. ; 
<br/><br/><label>ISBN: </label>9789332535589 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802  / Es,3