Long Term Impact Of Marketing : a Compendium / Dominique M. Hanssens.
By: Hanssens, Dominique M.
Material type: Text Language of document:EnglishPublisher: 2018Description: xxii, 633 p. : ill. ; 24 cm.ISBN: 9789813229792.Subject(s): Branding Evolution | Marketing EvolutionDDC classification: 658.8 H1991 LoItem type | Current library | Call number | Status | Date due | Barcode |
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Book | Dr. B. R. Ambedkar Central Library Social Science/Management | 658.8 H1991 Lo (Browse shelf(Opens below)) | Available | 271439 |
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658.8 G9596 Ma Marketing management : indian cases / | 658.8 G9596 Ma Marketing management : indian cases / | 658.8 G9596 Ma-1 Marketing management : indian cases / | 658.8 H1991 Lo Long Term Impact Of Marketing : a Compendium / | 658.8 H722 Ma,2 Marketing : a relationship perspective / | 658.8 Ia1 Ke Kellogg on integrated marketing / | 658.8 J781 Ma The marketing process : |
includes bibliographical reference.
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