Long Term Impact Of Marketing : a Compendium / Dominique M. Hanssens.
By: Hanssens, Dominique M.
Material type: Text Language of document:EnglishPublisher: 2018Description: xxii, 633 p. : ill. ; 24 cm.ISBN: 9789813229792.Subject(s): Branding Evolution | Marketing EvolutionDDC classification: 658.8 H1991 LoItem type | Current library | Call number | Status | Date due | Barcode |
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Book | Dr. B. R. Ambedkar Central Library Social Science/Management | 658.8 H1991 Lo (Browse shelf(Opens below)) | Available | 271439 |
includes bibliographical reference.
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