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Innovation management and new product development /

Trott, Paul,

Innovation management and new product development / Paul Trott. - 4th ed. - 2009. - xxvii, 581 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 9788131728031 (alk. paper)

Subjects--Topical Terms:
Technological innovations--Management.
Industrial management.
Product management.

Dewey Class. No.: 658.575 / T7563 In,4

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